Monday 21 November 2011

ONIDA the pioneer of Television in India wishes all the viewer happy World Television Day


World Television Day will be observed on November 21 (Monday) across the globe including India highlighting the importance of television media in promoting awareness about important issues and events.

Different public and private
institutions will observe the day through arranging discussion programmes and interactive sessions regarding development of electronic media in India.

World TV Day is marked every year to revive the endeavours of governments, organizations and individuals toward advancement of electronic media.

Electronic media has become a major
source of information as well as entertainment for the public as they get pictorial footage of different happenings through this mode of communication.

The
United Nations (UN) acknowledges that television can be used to educate many people about the world, its issues and real stories that happen on the planet.

Television is one of the most influential forms of media for communication and information dissemination. It is used to
broadcast freedom of expressions and to increase cultural diversity.

The UN realized that television played a major role in presenting global issues affecting people and this needed to be addressed.

On December 17, 1996, the UN General Assembly proclaimed November 21 as World Television Day to commemorate the date on which the first World Television Forum was held earlier that year.

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